1. Logo for a product or a company
  2. How would you describe your services and/or products?
  3. What are the long term goals of your company?
  4. What is the mood of the company?
  5. Is the logo along mood of company or standalone?
  6. What adjectives would you use to describe your logo?
  7. What feeling or message do you want your logo to convey to those who view it?
  8. Color Scheme
  9. Words on the logo
  10. Typography choice
  11. Where all the logo will appear?
  12. Where will the logo primarily be used?
  13. What is the primary product of the company?
  14. Customer Demographics
  15. Who is the competition?
  16. How do you differ from the competition?
  17. What is the purpose of the logo?
  18. Do you have a Tagline
  19. When do you want the logo?
  20. Budget?
  21. Additional Designs or work?
  22. What logos do you like?

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